SEO Case Study: From 1.8K to 120K for Blockchain
In the highly competitive world of blockchain technology, where the major players from countries such as India, the USA, and Russia dominate the field, one company stood out with its remarkable transformation in organic traffic, all thanks to Banter Marketo’s expertise.
Here’s a look at how they achieved a steady increase in traffic, moving from a mere 1,886 organic visitors in July 2019 to a whopping 120,000 in September 2023.
Situation
When the blockchain company approached Banter Marketo in July 2019:
- Organic Traffic: 1,886
- Keywords in Top 3 Positions: 35
- Keywords in Positions 4-10: 72
- Backlinks: 734
- Referring Domain Value: 41
- Average Traffic Value: $2,996 (Equivalent PPC Investment)
Challenge
Boosting organic traffic in such a competitive industry was a herculean task. Not only did the client’s website need more visibility, but the quality of traffic was equally critical. Additionally, it was essential to improve the domain authority and the overall health of the website.
Strategy & Implementation
Banter Marketo started with a comprehensive website audit to identify bottlenecks and areas of improvement. Some strategies they implemented included:
- Keyword Research and Optimization: To target high-potential keywords relevant to the blockchain industry and audience.
- Content Strategy: Crafting high-quality, relevant, and valuable content to cater to user intent and drive organic traffic.
- Backlink Building: Launching a targeted outreach campaign to acquire high-quality backlinks from reputable sources in the industry.
- On-Page SEO: Optimizing meta tags, URLs, and content structure for better search engine visibility.
- Technical SEO: Improving site speed, mobile optimization, and ensuring a secure browsing experience.
Results (September 2023):
- Organic Traffic: 120,000
- Keywords in Top 3 Positions: 796
- Keywords in Positions 4-10: 2,075
- Referring Domains: 3,090
- Domain Authority: 64
- Website Traffic Value: $115,621 (Equivalent PPC Investment)
Before & After Comparison:
| Metrics | July 2019 | September 2023 | Incremental Achievement |
| Organic Traffic | 1,886 | 120,000 | 118,114 |
| Keywords in Top 3 Positions | 35 | 796 | 761 |
| Keywords in Positions 4-10 | 72 | 2075 | 2,003 |
| Backlinks | 734 | 3,090 | 2356 |
| Referring Domain Value | 41 | 64 | 23 |
| Average Traffic Value (PPC equiv.) | $2,996 | $115,621 | $112,625 |
Importance of SEO for Long-Term Lead Generation:
Search engine optimization (SEO) is not just about boosting traffic but about attracting potential leads that convert. This case study perfectly encapsulates the power of SEO in long-term lead generation:
- Sustainable Growth: Unlike PPC, where you pay for every click, SEO provides a steady stream of organic traffic without recurring costs.
- Higher ROI: The blockchain company’s traffic value surged from $2,996 to $115,621, illustrating the exponential return on investment with SEO.
- Enhanced Credibility: Ranking higher on search engines boosts credibility and trust among users.
- Long-Term Strategy: SEO is a marathon, not a sprint. It provides lasting results, ensuring continuous lead generation.
Conclusion
Banter Marketo’s tailor-made SEO strategy led to monumental growth for the blockchain company, emphasizing the pivotal role SEO plays in enhancing online visibility, driving traffic, and generating quality leads. This transformation underscores the assertion: Investing in SEO is a strategic move for businesses eyeing long-term growth and sustainability.
LinkedIn Post:
“🚀 From 1.8K to 120K Visitors! 🔥
How One Blockchain Company Defied Odds with SEO. Find Out! 📈“
“📢ATTENTION Blockchain Companies!🔗
Ever imagined skyrocketing your organic traffic by 6,000% without breaking the bank?📊 This Blockchain firm did just that with Banter Marketo’s SEO magic! 🎩✨
In 2019:
👉Organic Traffic: A mere 1,886
👉Traffic Value: $2,996
Fast forward to 2023:
🚀Organic Traffic: A WHOPPING 120,000
🚀Traffic Value: $115,621
And guess what? They didn’t spend a dime on PPC. This is the power of robust SEO strategies! 🥳💡
🤔Thinking of how SEO can revolutionize your Blockchain venture? Dive into our latest case study to uncover the SEO secrets that can help you dominate the market. 🏆🔍
Check out bantermarketo .com
Don’t be left behind. 🚫
Adopt SEO today and be the next success story! 🌟🔝
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CTA: 📲Click here to unleash the SEO potential for your Blockchain firm!”
